FREEDA | ORIGINAL CONTENT

Freeda's Original Videos

Freeda’s mission is to spread real women stories to inspire positive change. Focus on Facebook and Instagram as its main hosting platform, Freeda creates original content that promotes women’s achievements, inspiring personal style and celebrating sisterhood. 

Here’s a collection of videos I have worked on as a video editor at Freeda. 

Goal: Tell inspiring stories that resonates with Freeda’s community.

Idea: Find talents with unique qualities who’s not afraid to use their voice to create change and make a difference.

Execution: Have a conversation with the talent in their most comfortable space. The lengths of these videos range between 3-5mins, keeping the video informative yet entertaining.

There are several interview formats with different focus points:

• Crush On features talent who’s not particularly well-known but have an
  inspiring backstory.

• For The Record focus on someone who’s very passionate about a specific topic.